It is safe to say the Toyota brand is the most widely accepted brand in the world.

We recently set out to discover the most desired car brands around the world by analysing Google search data from the past 12 months; which brands are the most searched in 2018?

While some brands such as Toyota, Honda and Ford proved to be popular right around the globe, we also came across a few surprises!

Motor Brands Across The World

Toyota dominates the map, as the most searched brand in 57 of the 172 countries we looked at, with BMW leading 25 countries and Mercedes-Benz 23.

• Toyota was also the most searched globally with 7.8m searches per month, followed by Honda (7m) and Ford (6.4m).

• While the majority of countries search for the cars that they’re likely to actually buy, 12 countries around the world conduct more searches for the luxury sports car brand Lamborghini, than any other.

• Seven countries have embraced Elon Musk’s eco-friendly alternative, with Tesla their most searched brand (including Norway, the Netherlands and Hong Kong).

• Just five countries searched the most for a car brand founded in their own country (France – Renault, Germany – Mercedes-Benz, India – Maruti Suzuki, Malaysia – Perodua and Sweden –

Toyota dominates the map, as the most searched brand in 57 of the 172 countries we looked at, with BMW leading 25 countries and Mercedes-Benz 23.

• Toyota was also the most searched globally with 7.8m searches per month, followed by Honda (7m) and Ford (6.4m).

• While the majority of countries search for the cars that they’re likely to actually buy, 12 countries around the world conduct more searches for the luxury sports car brand Lamborghini, than any other.

• Seven countries have embraced Elon Musk’s eco-friendly alternative, with Tesla their most searched brand (including Norway, the Netherlands and Hong Kong).

• Just five countries searched the most for a car brand founded in their own country (France – Renault, Germany – Mercedes-Benz, India – Maruti Suzuki, Malaysia – Perodua and Sweden – Volvo.

 

Source: wheels24